What's in a name?

I went to dinner with my family last night and want to make a wine recommendation: Mirassou Pinot Noir (2004).

UPDATE: I was thinking some more about the Mirassou website and Google censorship. To visit the website, you need to enter your birthday, thus "proving" you are over 18. Then, if you want to search to see what liquor stores carry Mirassou, you must enter your zip code. The website refuses to return results for some states - such as Rhode Island - because it violates local laws. Todd Ziwicki covered this issue in his multi-post Wine Wars series at the Volokh Conspiracy.